مینتزبرگ و مدیریت

Mintzberg on Managing

 

 

مصاحبه ای دیدنی با هنری مینتزبرگ یکی از مهمترین تئوریسین های مدیریت و استراتژی.

 

 

 

Managing on the edges

Managing on the edges

 

Henry Mintzberg

Faculty of Management, McGill University, Montreal, Quebec, Canada

این مقاله نتایج بررسی یک روز از مدیریت 29 مدیر مختلف می باشد. یک روز زمانی کمی در زندگی یک مدیر می باشد ولیکن این تحقیق به دنبال شرح زندگی و با کار مدیران نبوده بلکه به دنبال به دست آوردن دریافتی از روش های مختلفی است که به صورت عملی در مدیریت به کاربرده می شود.

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Managing on the edges
حجم: 115 کیلوبایت

A review of Structure in Fives; Designing Effective Organizations

A review of

Structure in Fives;

Designing Effective Organizations

 

در این نوشتار چیکده کار مینزبرگ مرور می گردد. وی در مورد طراحی و ساختار سازمان ها بحث می کند و چندین مدل و پارامتر که بر روی ساختار سازمانی اثر می گذارد را پیدا می کند. پنج ساختار سازمانی معروف ترین یافته های وی هستند. این ساختارها شامل ساختار ساده، ساختار دیوان سالاری ماشینی، ساختار دیوان سالاری حرفه ای، ساختار بخشی و ساختار ادهوکراسی هستند.

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A review of Structure in Fives; Designing Effective Organizations
حجم: 273 کیلوبایت

 

The Strategy Concept I: Five Ps for Strategy

The Strategy Concept I: Five Ps for Strategy

Mintzberg. California Management Review, 11-24

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حجم: 1.1 مگابایت

Using integrated solutions as market-shaping/market-driving strategy in oil industry Part 2

 

 

 

Using integrated solutions as market-shaping/market-driving strategy in oil industry

Part 2

 

استفاده از "راه حل یکپارچه" به عنوان استراتژی شکل دهنده بازار و هدایت کننده  بازار در صنعت نفت

بخش دوم

لینک قبلی ( بخش 1)

LITERATURE REVIEW

 

In this report literature review has two main branches; strategy-related literature and marketing-related literature. In strategy-related part, uncertainty and its importance in new era are discussed while incompetency of traditional strategy making approaches are criticized and new approaches of strategy making more suitable for highly uncertain environments –including market-shaping strategy-  are presented. Since this study is not about any particular and specific company the discussions about strategy can be considered as “a dialogue to build prepared minds”. In marketing-related part literature concerning to the objectives of this study are reviewed; CRM in B2B context, service-dominant logic and last but not least orientation to market with focus on market-driving approach which can be said is to review market-shaping strategy from marketing point of view. The other important point of literature review in this report is to prepare the minds of readers that: “The world has changed so should the way of thinking about it”

Theories on Business Strategy

Strategy has its roots in military, the word strategy stems from the Greek term “Strategia” which means “generalship” (Grant, 2010). Though, the Greeks were not the first originators of the strategy concept and it was Sun Tzu who portrayed the essentials of strategy in his great work “The Art of War” in 500BC. His book is considered as the first text on strategy in which he portrayed the essentials of strategy in ten principles (Grant, 2010) (Krause, 2004).

 As Mintzberg states, the concept of strategy cannot be described in a single definition and he proposes five definitions (Mintzberg (a), 1987). Strategy schools are divided into two main branches from the “approach to strategy making” point of view, rational school; the followers of this school –which is also called prescriptive or design school- believe in formal planning and rational decisions of the organizations’ mangers (Mintzberg et al, 1998). Their main objective is to clarify how strategies should be formulated. The other branch is process school- which is also called behavioral or incremental school- based on the creators of this school strategy making is a process in which companies –specifically managers and people involved in strategy making- learn from the feedback of their decisions and their success or failure and it is more like a gradual trial and error course. In a more detailed study Mintzberg introduced ten schools of thought in a comprehensive manner (Mintzberg et al, 1998).

لینک ادامه مطلب

References:

Grant, R. (2010). Strategy. Chichester: John Wiley & Sons.

Krause, D. (2004). The Art of War for Executives . London: Nicholas Brealey.

منابع زیر از این پژوهش را می توانید با کلیک بر روی لینک های زیر دریافت کنید

Mintzberg (a). (1987). The Strategy Concept I: Five Ps for Strategy. California Management Review, 11-24.

Mintzberg et al. (1998). Strategy Safari: A Guided Tour Trough the Wilds of Strategic Management", Bruce Ahlstrand, and Joseph Lampel, 1998. New York: The Free Press.

Strategy Safari

 Strategy Safari

A Guided Tour Through the Wilds of Strategic Management

 

Henry Mintzberg

Bruce Ahlstrand

Joseph Lampel

 

در این کتاب ارزشمند مینتزبرگ سعی دارد که ما طی سفری از جنگل استراتژی ها عبور داده و خواننده را با مکاتب آکادمیک استراژی موجود در جهان، طی این سفر آشنا نماید.

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Strategy Safari- A Guided Tour Through the Wilds of Strategic Management
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